From the time Virgin Atlantic announced plans in 2013 to redesign their signature red uniform, there has been a definite buzz of excitement surrounding the launch and the company did not disappoint. During a swanky party hosted at the hip and trendy Village Underground night club in Shoreditch, London the airline presented the Vivienne Westwood designed uniforms to international media and celebrity guests.
Westwood, herself an icon in the fashion world, was chosen for the redesign - her reputation as a pioneering maverick in the industry certainly created a high level of expectancy and made for an exciting partnership with the airline known for its innovative approach to air travel. The collaboration between Westwood and Virgin resulted in a uniform that is classy, stylish and glamorous, while at the same time being functional and comfortable.
Beverley Layne, Marketing & PR Executive, Virgin Atlantic Caribbean, travelled with a team of local and regional journalists to attend the launch. “We were thrilled to have a number of Caribbean journalists and publishers invited to be a part of the presentation event in the U.K. along with other members of the international press,” she said, adding:
“The high level of interest in the launch was an indication of how much the uniform has become a key element of the Virgin brand and an integral aspect of our strategy to ‘elevating air travel to its glamorous past’”.
During the red carpet launch event, Virgin Atlantic President Richard Branson, Vivienne Westwood and other top Virgin officials mixed and mingled with specially invited guest including well known celebrities such as singer Kelis and actresses Naomie Harris & Sadie Frost. Following a short address by Sir Richard, there was a presentation video highlighting the development of the designs and opportunities for invitees to pose for photos with Virgin staff modelling the new uniform. The party got into high gear as guests took to the dance floor for a live performance from rock band featuring Debbie Harry. The new uniform will roll out gradually across Virgin Atlantic’s worldwide network starting in September 2014. Find out more about Virgin Atlantic’s new Dame Vivienne Westwood designed uniforms and on the Virgin Atlantic Pinterest page! RRead More
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When traveling to your destination for your wedding, you can either send your dress by plane or ship it. We prefer taking it with you on the plane as you are in full control of where your precious belonging is. Shipping is also an option but you have no control over any issues which may arise. Here are some tips for traveling with your wedding dress:
1. Make sure your wedding dress comes in a waterproof protected garment bag and if it doesn’t insist that you get it from your wedding dress designer. It always helps to just explain that you will be traveling to a destination with your dress!
2. Make sure to have tissue paper inside your garment bag/box to prevent as much wrinkles as possible. Buy acid free, non coloured tissue paper and pay special attention to any embellished or jeweled areas on the dress.
3. Unpack your dress right away when you reach your destination, let it hang and come back to its natural state for at least 24 hours!
4. Make sure to have your dress steamed, you can ask your wedding planner or hotel for a recommendation. If you want, you can try to bring along a hand held steamer! (We suggest you test steaming a small area of your dress before).
5. If you don’t have access to a steamer, another thing you can do is run steaming hot water in your shower/bathtub and close the bathroom door for 10 minutes. Take your dress out of the garment bag and securely hang it in the bathroom for 15-20 minutes. Make sure it is not near any pools of water and let it steam like that!Read More